Tuesday, June 30, 2009

Business Farmers

In a recent discussion with a friend it became apparent to me the nature of sales through the word usage I've been pursuing in regards to my salesman friend's pursuit of his leads. A first meeting is considered to be a seed, in which the idea, the concept, of his product is planted within the minds of the soil, the people. Meetings following this initial introduction are to be considered watering the plant, which shall grow as the knowledge base and need recognition take root. The final process in sales as in farming is that of the harvest, when the client is closed, the plant turned into a commodity, and the sale made. And so while farming is a steadily dying industry in the domestic sense, at least we can take comfort in the fact that its concepts live on through the harvesting of profits from the crop of humans stomping upon and above the soil which was once cultivated.

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